The majority of blog content tends to be made up of text. The text is represented visually with a particular font. But it’s rare to find someone who’s put little or any thought into what that font actually does for them.
And considering that font may be present on 90% or more of your blog page, ignoring it means you’re missing out on an awesome way to quickly optimize your site to pull in more profits and decrease your bounce rate.
Use better fonts for better profits with this plugin: WP Fontastic.
The Effect Of Font On Profit
First impressions count. When a visitor lands on your page, they’ll make a snap decision on whether they stay and engage, or hit the back button and start increasing your bounce rate. And a high bounce rate can destroy your rankings.
A poorly chosen font will make your content look ugly, or boring. Alternatively, NOT choosing an excellent font means you’re missing out on making your content look even more appealing…
Also, a smartly chosen font that engages your visitors and compliments the theme can actually draw your visitors in more, which means they’ll be more likely to take ACTION.
Whether it’s AdSense, CPA, Affiliate Offers, whatever… the more they engage, the more often they’ll take action.
The Easy Way Or The Hard Way?
Unless you’re a master coder or WP Expert with a LOT of time on your hands (or are willing to find and hire one)… You’re pretty much stuck with the font chosen by the designer as an afterthought (or with no thought at all!).
Fortunately, you can now get a plugin that’ll do this work for you by quickly and easily changing your blog fonts into something much more compelling, as you choose.
Arial and Times New Roman are seen time and time and time again all over the web. Separate yourself from your competition and make your site stand out.
Make your content more compelling with a few clicks by WP Fontastic, Save countless hours for improved results.
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